Olivia Naudts Appointed Head of Production at AKQA Brussels
Formerly FamousGrey, AKQA Brussels strengthens its position as a creative agency by appointing Olivia Naudts as Head of Production. This strategic choice reflects AKQA's ambition to establish itself as a major player in a rapidly changing audiovisual landscape. Olivia brings an integrated vision of production, where each project, regardless of its form, aims to create impactful campaigns.
Already present during AKQA Brussels' shift this year from influencers to content creators, Olivia intends to continue this momentum. Under her leadership, the production department will continue to prioritize quality, regardless of budget or medium. "The consumer is overwhelmed with content, they are looking for what touches them, what resonates with them," explains Olivia. "Our goal is not to interrupt, but to entertain. That's what defines AKQA Brussels."
"Olivia has a real 'can-do' mentality," says Peter Ampe, Creative Director at AKQA Brussels. "She will leverage her experience as an Account Director from her clients to all clients to propel our productions to the next level. No one can turn an obstacle into a hurdle that can be overcome like Olivia."
Within the production team, Myriam Maes, with her experience at Sonhouse, will be responsible for the Audio unit while being part of the production team. A wise choice for this department which has two internal radio units and was awarded again this year at the CBA Awards.
Adapting to industry changes
By bringing together the expertise of different departments, AKQA Brussels creates a unique creative vision that transcends all platforms. Whether it's classic TV commercials, content, creators, entertainment or more, AKQA Brussels adapts perfectly to the ever-evolving needs of the industry. "The possibilities are endless," says Olivia. "Our industry has never been more exciting, and we are fortunate to have a strong production team that is not afraid to think outside the box. We embrace and experiment with the latest technologies and redefine the boundaries of creation. The result? Stories that touch, inspire and incite action."
Stay tuned, impactful campaigns will be launched soon.
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